“I wasn’t alone,” says Berrique Willmott of Marber Products, when asked about her experiences with Brilliant Work.
“Brilliant Work helped me by drawing my attention to a subsidy, which allowed me, as a start-up with a small budget, to embark on this great programme. So I wasn’t alone!” Berrique is very satisfied with the coaching she received via Brilliant Work. Export coach Willem van Putten was the one who guided her with the sales and export strategy.
The Easiest Solution for an Annoying Job
You know how it is: a great barbecue, but cleaning the grill is such a hassle that no one does it, and when you get the barbecue out of the shed again, the grill is still full of grease and meat residue from last time. And why isn’t it cleaned? Because the grill usually doesn’t fit in the sink, often can’t go in the dishwasher, and soaking it in the bath isn’t exactly the most hygienic solution. “That can be done differently,” thought entrepreneur and barbecue fan Berrique Willmott. She therefore developed the GRILL WASH, a round tray in which you can clean the barbecue grill quickly and easily.
A perfect invention for an annoying problem, but then sales and export come into play. Where do you start, and how do you proceed? To get answers to that, Berrique engaged Brilliant Work. “With Willem’s help, I was able to further develop our sales and export strategy.”
Help with Setting Priorities
“Willem is a driven coach who was also very enthusiastic about the product and made great connections with other companies,” Berrique explains. “Additionally, Willem helped me with setting certain priorities, which made the plans clearer and more manageable. This allowed me to grow more targeted and faster.”
“There’s nothing more enjoyable than making companies successful, and the energy you get from that is immense,” he explains. “In many cases, entrepreneurs focus too much on the product or service they want to offer, and often pay (too) little attention to, for example, regulations, permits, certificates, and marketing.”
Need Help Too?
Do you also have a good idea and could use help marketing it effectively? Or would you like to launch your product or idea abroad? Then contact us and check out our sales coaching for more information on our business growth opportunities.
