Priscilla’s journey with FØRENA shows how important it is to listen to your gut, continue to develop yourself, and seek the right support.
FØRENA: A Place for True Relaxation and Wellbeing
FØRENA is a unique concept to help individuals invest in themselves and return to their own core, giving themselves genuine attention. We guide people in rediscovering their natural, self-healing ability; the key to wellbeing.
“Disconnect to reconnect,” says Priscilla, the founder of FØRENA.
From the Financial World to the Preventive Wellness World
Priscilla worked for years in the financial sector in various roles. An inspiring conversation with her director at Rabobank made her decide to step out of her comfort zone and set her own course. With support from her current employer, she started her studies in applied psychology and continued her research. She discovered her drives and personal qualities, and this, combined with her view on society, led her to see opportunities in the field of preventive wellness.
Priscilla worked for years in the financial sector in various roles. An inspiring conversation with her director at Rabobank made her decide to step out of her comfort zone and set her own course. With support from her current employer, she started her studies in applied psychology and continued her research. She discovered her drives and personal qualities, and this, combined with her view on society, led her to see opportunities in the field of preventive wellness.
“A conversation with my Rabobank director was the trigger to set my own course.”
The road to entrepreneurship
“How do you start if you don’t come from an entrepreneurial family?” wonders Priscilla aloud. After years of planning and preparation, she met Lizanne, founder of Brilliant Work, at a networking event at NEC. Lizanne told her about the coaching opportunities with a 1,000 euro grant. “I grab that opportunity with both hands I thought then” Priscilla tells enthusiastically. In May 2021, FØRENA opened its doors.
“The meeting with Lizanne and her explanation about the €1,000 starter coaching subsidy was a real help on my entrepreneurial journey.”
Challenges and coaching
Priscilla ran into several challenges, such as formulating financial growth and target audience determination. “It was a great help to be supported from a helicopter view,” she says. Martine, another Brilliant Work coach, helped her with HR issues such as job postings and job profiles. “Everything was new to me; I was not only working on the concept and setting up a company, but also physically building it.”
“Coaching gave me the helicopter view I needed to clearly set and achieve my goals.”
The Need for Relaxation
Despite the growing number of burnouts, Priscilla and her team notice that people make little time for relaxation. “The need for relaxation and time for oneself is not yet sufficiently recognised,” she says.
“Even in a world full of burnouts, people find it difficult to take time for themselves. That has to change.”
Future Plans
Priscilla wants to further expand FØRENA’s offerings, including in the field of skin improvement. “We’re also continuously looking for valuable collaborations. There are always future plans,” she smiles.
She also wants to investigate whether there are opportunities to increase FØRENA’s visibility with Brilliant Work’s marketing coach and what subsidy options are available for that.
Tips for Other Entrepreneurs
To conclude, Priscilla has some valuable tips for other (starting) entrepreneurs: “As an entrepreneur, you’re always busy with new plans and daily tasks. By brainstorming with someone else, you can look at things differently. Coaching helps you break free from tunnel vision and opens up new opportunities. It’s important to continuously work on personal development. Coaching is never wrong, provided you work with someone who is well-versed and has theoretical knowledge. I certainly experienced that knowledge with Brilliant Work.”
“By brainstorming with someone else, you open the door to new insights and opportunities.”
Specifically for Other Entrepreneurs
Now that a fantastic company is standing, where Priscilla was able to use the expertise and knowledge of Lizanne, start-up coach, and Martine, HR consultant at Brilliant Work, during the start-up phase of FØRENA, she’d like to introduce you to FØRENA. Find out what FØRENA can do for you!
Priscilla offers a unique meeting package in a beautiful setting: Healthy Meeting. This can be done as a duo or with several people. “We make sure you lack nothing. That is: stress and agitation we keep far away from you; a productive and ultimately relaxing experience is guaranteed! ‘Disconnect to reconnect.’ That’s literally what happens.”
Especially for Brilliant Work readers, she’s offering this package from €249,- for €219,-.
Should you wish to make use of the Healthy Meeting arrangement, then please contact FØRENA and mention that you are a Brilliant Work reader to claim the discount.
More info: Healthy Meeting – FØRENA (forena.co.uk)
Are you also ready for the next step with your company?
Is your company developing, but are you stuck or do you have questions? Do you find it difficult, for example, to find the right staff, or do you simply not know where to start scaling up? Do you perhaps have questions about marketing? Or do you want to take steps towards going abroad? Then contact us contact the Brilliant Work team. We’d be happy to help you take the next step. This can often even be done with the help of subsidies.
