{"id":6087,"date":"2025-06-25T10:35:47","date_gmt":"2025-06-25T08:35:47","guid":{"rendered":"https:\/\/brilliantwork.envolutions.dev\/exporting-to-germany\/"},"modified":"2025-06-25T12:48:28","modified_gmt":"2025-06-25T10:48:28","slug":"exporting-to-germany","status":"publish","type":"page","link":"https:\/\/brilliantwork.nl\/en\/exporting-to-germany\/","title":{"rendered":"Exporting to Germany"},"content":{"rendered":"\n<div class=\"gb-element-8a94a4ea\">\n<div class=\"gb-element-aecdf86d\">\n<h1 class=\"gb-text H2 gb-text-cb948fd9\">Exporting to Germany? <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">Brilliant Work<\/mark> will help you further!<\/h1>\n<\/div>\n\n\n\n<div class=\"gb-element-f35a707c\">\n<div class=\"gb-element-6fc25c9c\">\n<div class=\"gb-element-95bb004a\">\n<div>\n<p class=\"gb-text\"><strong>If your company is planning to enter the German market, it is wise to get help<\/strong>. Because there are big business differences between Germany and the Netherlands. Brilliant Work can help you and your company every step of the way.  <\/p>\n<\/div>\n\n\n\n<div>\n<p class=\"gb-text\"><strong>We are a coaching and consulting firm specializing in exporting to Germany<\/strong>. We understand that starting to export can be complex and that it is important to be well informed before you begin. <\/p>\n\n\n\n<p class=\"gb-text\">Our expertise and experience enable us to help your company analyze the challenges of the German market. Whether you are a small or large company, we are here to support you and ensure your success. <\/p>\n\n\n\n<a class=\"gb-text primary-btn smooth-scroll\" href=\"#gratis-adviesgesprek\">Free consultation<\/a>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-fb5e2fd9\">\n<img decoding=\"async\" width=\"1280\" height=\"853\" class=\"gb-media-18ef8339\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/grens-duitsland-export-coaching.jpg.webp\" alt=\"\" srcset=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/grens-duitsland-export-coaching.jpg.webp 1280w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/grens-duitsland-export-coaching.jpg-300x200.webp 300w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/grens-duitsland-export-coaching.jpg-1024x682.webp 1024w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/grens-duitsland-export-coaching.jpg-768x512.webp 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/>\n\n\n\n<p class=\"gb-text gb-text-e56f7eba\"><em>The Dutch economy has always benefited greatly from trade with Germany<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"gb-element-872276f1\">\n<div class=\"gb-element-786f7ed6\">\n<div class=\"gb-element-526994ff\">\n<div>\n<img decoding=\"async\" width=\"2048\" height=\"1365\" class=\"gb-media-a6aa1416\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/team-BW-staand-in-park-2048x1365.jpg.webp\" alt=\"\" srcset=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/team-BW-staand-in-park-2048x1365.jpg.webp 2048w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/team-BW-staand-in-park-2048x1365.jpg-300x200.webp 300w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/team-BW-staand-in-park-2048x1365.jpg-1024x683.webp 1024w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/team-BW-staand-in-park-2048x1365.jpg-768x512.webp 768w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/team-BW-staand-in-park-2048x1365.jpg-1536x1024.webp 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/>\n\n\n\n<p class=\"gb-text gb-text-57c5d8fb\"><em>Brilliant Work&#8217;s team has the expertise to export to Germany<\/em><\/p>\n<\/div>\n\n\n\n<div>\n<div>\n<h2 class=\"gb-text H4\">Steps before entering the <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">German market<\/mark> <\/h2>\n\n\n\n<p class=\"gb-text\"><strong>German market research<\/strong><\/p>\n<\/div>\n\n\n\n<div>\n<p class=\"gb-text\">Before you start exporting to German companies or German consumers, it is important to conduct a <strong>thorough market research<\/strong>. At Brilliant Work, we know where you can have this done for free. We also help your company gather market information and identify potential customers and competitors. This will give you a good idea of the opportunities and challenges in the German market.   <\/p>\n\n\n\n<p class=\"gb-text\"><strong>Legal advice on rules &amp; laws in Germany<\/strong><\/p>\n\n\n\n<p class=\"gb-text\">If you are going to export to Germany, it is also important to <strong>comply with all laws and regulations that apply<\/strong> to the introduction of products and services. We can help your company by having you research which German laws apply to your business. Then we will take the right steps to meet all the requirements.  <\/p>\n\n\n\n<p class=\"gb-text\"><strong>German culture &amp; communication<\/strong><\/p>\n\n\n\n<p class=\"gb-text\">Understanding the German language and culture is essential when doing business in Germany. <strong>Our coaches have experience in and trading with our eastern neighbors<\/strong>. They will help you develop effective communication strategies and understand German business culture. This will help you communicate successfully with German customers and partners.  <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-fa1fb13f\">\n<div class=\"gb-element-2df0014a\">\n<div class=\"gb-element-3e87c581\">\n<div>\n<p class=\"gb-text\"><strong>Export plan for Germany<\/strong><\/p>\n\n\n\n<p class=\"gb-text\">At Brilliant Work, we understand that every business is different, which is why we work with you to develop a <strong>customized export plan<\/strong>. An export plan is important because it helps you in clear, simple steps to effectively start exporting to Germany. The plan includes strategies for entering the market, developing products and services, finding possible resellers or agents and building customer relationships.  <\/p>\n<\/div>\n\n\n\n<div>\n<p class=\"gb-text\"><strong>Training and coaching entry German market<\/strong><\/p>\n\n\n\n<p class=\"gb-text\">We also offer specific training and coaching for entry into the German market at your company to prepare everyone for doing business with our eastern neighbors.  <strong>Our training and coaching are based on years of experience and expertise in exporting to Germany.<\/strong><\/p>\n\n\n\n<p class=\"gb-text\"><strong>Subsidies for exporting to Germany<\/strong><\/p>\n\n\n\n<p class=\"gb-text\">We are aware that exporting to Germany involves costs. <strong>This is why we almost always work with export subsidies<\/strong>. These were instituted by the government so that almost every ZZP-er and SME that wants to enter the German market can do so at reduced costs. <\/p>\n\n\n\n<p class=\"gb-text\"><strong>Want to learn more about our expertise on Germany and how we can help your business with subsidies?<\/strong> Then feel free to contact us at <a href=\"mailto:info@brilliantwork.nl\">info@brilliantwork.nl.<\/a><\/p>\n\n\n\n<p class=\"gb-text\">And <strong>immediately check out the tips<\/strong> Germany coach Jan Willem Temmink has written about doing business in Germany:  <a href=\"https:\/\/brilliantwork.nl\/zaken-doen-in-duitsland-hoe-pak-je-dit-goed-aan\/\">Doing business in Germany, how do you approach this correctly? &#8211; Brilliant Work<\/a><\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-3487a3c8\">\n<img decoding=\"async\" width=\"800\" height=\"800\" class=\"gb-media-dc69b81b\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Ralph-Rademakers.jpg.webp\" alt=\"\" srcset=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Ralph-Rademakers.jpg.webp 800w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Ralph-Rademakers.jpg-300x300.webp 300w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Ralph-Rademakers.jpg-150x150.webp 150w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Ralph-Rademakers.jpg-768x768.webp 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\n\n\n\n<p class=\"gb-text gb-text-fabab34d\"><em>Thanks to Brilliant Work, Ralph Rademakers of QCS was able to start exporting to Germany<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"gb-element-c90be4f0\">\n<div class=\"gb-element-58bb9781\">\n<h2 class=\"gb-text H4 gb-text-ccb446a7\">Please feel free to contact us<\/h2>\n\n\n\n<p class=\"gb-text P1 gb-text-63f67432\">Curious about the possibilities around business coaching for your company? You&#8217;re always welcome for a free consultation. <\/p>\n\n\n\n<a class=\"gb-text primary-btn gb-text-757dacbc smooth-scroll\" href=\"#gratis-adviesgesprek\">Free consultation<\/a>\n<\/div>\n<\/div>\n\n<div class=\"gb-element-be6a7f22\">\n<div class=\"gb-element-73f101f7\">\n<div class=\"gb-element-440f038e\">\n<div>\n<img decoding=\"async\" width=\"2048\" height=\"1365\" class=\"gb-media-199b59e6\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Coaching-2048x1365.jpeg.webp\" alt=\"\" srcset=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Coaching-2048x1365.jpeg.webp 2048w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Coaching-2048x1365.jpeg-300x200.webp 300w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Coaching-2048x1365.jpeg-1024x683.webp 1024w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Coaching-2048x1365.jpeg-768x512.webp 768w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Coaching-2048x1365.jpeg-1536x1024.webp 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/>\n\n\n\n<p class=\"gb-text gb-text-9a509ec0\"><em>Germany has strong economic growth<\/em><\/p>\n<\/div>\n\n\n\n<div>\n<div>\n<h2 class=\"gb-text H4\">The benefits of <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">exporting <\/mark>to Germany<\/h2>\n\n\n\n<p class=\"gb-text\"><strong>Germany is one big market<\/strong><\/p>\n<\/div>\n\n\n\n<div>\n<p class=\"gb-text\">Germany has <strong>one of the largest economies<\/strong> in the world, making it an attractive market for companies looking to export internationally. The country has a population of more than 83 million people, providing many opportunities for companies to sell their products and services. <\/p>\n\n\n\n<p class=\"gb-text\"><strong>Germany has strong economic growth<\/strong><\/p>\n\n\n\n<p class=\"gb-text\">Germany has <strong>strong economic growth<\/strong> compared to other European countries, providing many opportunities for businesses to grow. The country has an advanced and well-developed infrastructure and is known for its highly educated and motivated workforce. <\/p>\n\n\n\n<p class=\"gb-text\"><strong>Favorable trading conditions in Germany<\/strong><\/p>\n\n\n\n<p class=\"gb-text\">Germany is a member of the European Union, giving it access to the largest single market in the world. Moreover, there <strong>are no import restrictions<\/strong> on products coming from other EU countries. This makes exporting to Germany relatively attractive and easy for companies.  <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-9ddf74dd\">\n<div class=\"gb-element-8ca2b7c7\">\n<div class=\"gb-element-be3cf453\">\n<div>\n<h2 class=\"gb-text H4\">Challenge in the <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">German market<\/mark><\/h2>\n\n\n\n<p class=\"gb-text\">At Brilliant Work, we understand that exporting to Germany can be challenging for companies unfamiliar with the German market. Fortunately, we have the expertise and experience to help companies do business in Germany.   <strong>We specialize in providing customized solutions that meet the specific needs of your requirements.<\/strong><\/p>\n<\/div>\n\n\n\n<div>\n<p class=\"gb-text\"><strong>Customized export plan for Germany<\/strong><\/p>\n\n\n\n<p class=\"gb-text\">At Brilliant Work, we understand that every business is different, which is why we work with you to develop a customized export plan. This plan includes strategies for entering the market, developing products and services, and building customer relationships.   <strong>We also offer training and coaching to help your company export to Germany.<\/strong><\/p>\n\n\n\n<p class=\"gb-text\">Our coaching and consulting firm has been around since 2016 and since then we have helped hundreds of clients export to all kinds of countries such as Germany, France, UK, USA, Spain. Italy and more. <\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-5ee95b89\">\n<img decoding=\"async\" width=\"2048\" height=\"1365\" class=\"gb-media-691645bf\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/iStock-1070271718-2048x1365.jpg.webp\" alt=\"\" srcset=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/iStock-1070271718-2048x1365.jpg.webp 2048w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/iStock-1070271718-2048x1365.jpg-300x200.webp 300w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/iStock-1070271718-2048x1365.jpg-1024x683.webp 1024w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/iStock-1070271718-2048x1365.jpg-768x512.webp 768w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/iStock-1070271718-2048x1365.jpg-1536x1024.webp 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/>\n\n\n\n<p class=\"gb-text gb-text-b5774465\"><em>Doing business in a market other than the Dutch is always exciting<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-0a655cfe\">\n<div class=\"gb-element-d633190e\">\n<div>\n<img decoding=\"async\" width=\"1311\" height=\"1311\" class=\"gb-media-4fda74e8\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Berrique-Willmott-Marber-Products-met-Grill-Wash.jpg.webp\" alt=\"\" srcset=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Berrique-Willmott-Marber-Products-met-Grill-Wash.jpg.webp 1311w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Berrique-Willmott-Marber-Products-met-Grill-Wash.jpg-300x300.webp 300w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Berrique-Willmott-Marber-Products-met-Grill-Wash.jpg-1024x1024.webp 1024w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Berrique-Willmott-Marber-Products-met-Grill-Wash.jpg-150x150.webp 150w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Berrique-Willmott-Marber-Products-met-Grill-Wash.jpg-768x768.webp 768w\" sizes=\"(max-width: 1311px) 100vw, 1311px\" \/>\n\n\n\n<p class=\"gb-text gb-text-d741c546\"><em>&#8220;Thanks to Brilliant Work, I was able to further develop our sales and export strategy.&#8221;<\/em><\/p>\n<\/div>\n\n\n\n<div>\n<div>\n<h2 class=\"gb-text H4\">Experiences of <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">our clients<\/mark> who used export consulting<\/h2>\n\n\n\n<p class=\"gb-text\"><strong>&#8220;I was not alone,&#8221;<\/strong> Berrique Willmott of Marber Products says when asked about her experience with Brilliant Work. She was coached by Willem van Putten. &#8220;He is a passionate coach, who himself was very enthusiastic about the product and made nice links with other companies,&#8221; Berrique reveals. &#8220;In addition, Willem helped me set certain priorities, which made the plans clearer and more manageable. This allowed me to grow more focused and faster.&#8221;  <\/p>\n<\/div>\n\n\n\n<div>\n<p class=\"gb-text\"><strong>Want to know more about Berrique?<\/strong> Then read on <a href=\"https:\/\/brilliantwork.nl\/ervaringen-van-onze-klanten\/marberproducts-exportcoaching-bedrijfsgroei\/\">here <\/a>.<\/p>\n\n\n\n<p class=\"gb-text\">&#8220;When we heard what Brilliant Work does for entrepreneurs, it seemed like a very good match for our challenge,&#8221; explains Gysbert Wind, commercial director of Eva Solutions. &#8220;<strong>Through Brilliant Work we got information about our competitors<\/strong> and the legislation that applies to our application. That also helped us tremendously.&#8221; <\/p>\n\n\n\n<p class=\"gb-text\"><strong>Check out<\/strong> Eva Solutions<strong>&#8216; entire story<\/strong> <a href=\"https:\/\/brilliantwork.nl\/ervaringen-van-onze-klanten\/eva-solutions-exportcoaching-bedrijfsgroei\/\">here<\/a>.<\/p>\n\n\n\n<p class=\"gb-text\">Ralph Rademakers, sales director of AirInternet by QCS says, &#8220;By applying the building blocks from Willem&#8217;s sales and account management method to our business, <strong>we were able to successfully roll out our product and program in Germany<\/strong>,&#8221; Ralph explains. &#8220;Thanks to the tools Brilliant Work gave us, in two years we grew from 50 partners in two countries, to 750 partners (!) in six European countries.&#8221; <\/p>\n\n\n\n<p class=\"gb-text\"><a href=\"https:\/\/brilliantwork.nl\/ervaringen-van-onze-klanten\/qcs-reseller-netwerk-in-nederland-optimaliseren-en-in-duitsland-opzetten-en-uitbouwen\/\">Now read<\/a> Ralph&#8217; <strong>s experience<\/strong>.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"gb-element-c90be4f0\">\n<div class=\"gb-element-58bb9781\">\n<h2 class=\"gb-text H4 gb-text-ccb446a7\">Please feel free to contact us<\/h2>\n\n\n\n<p class=\"gb-text P1 gb-text-63f67432\">Curious about the possibilities around business coaching for your company? You&#8217;re always welcome for a free consultation. <\/p>\n\n\n\n<a class=\"gb-text primary-btn gb-text-757dacbc smooth-scroll\" href=\"#gratis-adviesgesprek\">Free consultation<\/a>\n<\/div>\n<\/div>\n\n<div class=\"gb-element-dc63125a\">\n<div class=\"gb-element-14360077\">\n<div class=\"gb-element-6b4f11c3\">\n<div class=\"gb-element-be28fab2\">\n<div>\n<h2 class=\"gb-text H4\">What does <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">export coaching for Germany<\/mark> from Brilliant Work cost?<\/h2>\n\n\n\n<p class=\"gb-text\">Did you know that as a company of 1- 250 employees, you can take advantage of several export subsidies? This is because the government wants you to succeed as an entrepreneur, your company to grow at home or abroad, and your employees (if you have any) to grow with you. This applies to both start-ups and older companies, self-employed and SMEs.  <\/p>\n<\/div>\n\n\n\n<div>\n<p class=\"gb-text\"><strong>Brilliant Work currently helps entrepreneurs supported by 15 (!) types of subsidy<\/strong>. A coaching or consulting program is often 33 to 92% subsidized. It is also possible to apply for several export subsidies in a row. Of course, Brilliant Work also helps teams and companies without subsidies.   <\/p>\n\n\n\n<p class=\"gb-text\"><strong>How long does export coaching take?<\/strong><\/p>\n\n\n\n<p class=\"gb-text\">An average interview usually takes 1.5 to 2 hours. This of course depends on the needs of your company and your challenges. How often you meet depends on your schedule and that of your coach. On average, it is about once a month. Usually we pull the agenda at the end of the meeting to schedule the next appointment right away. Just what you want.     <\/p>\n\n\n\n<p class=\"gb-text\"><strong>A process with an export coach consists of several conversations<\/strong>. Brilliant Work has already helped hundreds of clients. When it comes to simple questions, you usually have everything in place after about three months. But many clients also like to have a regular sparring partner and therefore stay longer. Moreover, as your business develops, you are faced with new choices, challenges or ambitions every time.    <\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-f6bb696a\">\n<img decoding=\"async\" width=\"1920\" height=\"1280\" class=\"gb-media-bca4b618\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/euro-geld-subsidie-rekenmachine.jpg.webp\" alt=\"\" srcset=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/euro-geld-subsidie-rekenmachine.jpg.webp 1920w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/euro-geld-subsidie-rekenmachine.jpg-300x200.webp 300w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/euro-geld-subsidie-rekenmachine.jpg-1024x683.webp 1024w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/euro-geld-subsidie-rekenmachine.jpg-768x512.webp 768w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/euro-geld-subsidie-rekenmachine.jpg-1536x1024.webp 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\n\n\n\n<p class=\"gb-text gb-text-eb4c388f\"><em>There are several types of grants available for export coaching<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-3031c3a2\">\n<div class=\"gb-element-c55058d2\">\n<div>\n<img decoding=\"async\" width=\"1920\" height=\"2560\" class=\"gb-media-088f2bf9\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Lotte-opening-Pegasus-sportschool-scaled.jpg.webp\" alt=\"\" srcset=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Lotte-opening-Pegasus-sportschool-scaled.jpg.webp 1920w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Lotte-opening-Pegasus-sportschool-scaled.jpg-225x300.webp 225w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Lotte-opening-Pegasus-sportschool-scaled.jpg-768x1024.webp 768w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Lotte-opening-Pegasus-sportschool-scaled.jpg-1152x1536.webp 1152w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Lotte-opening-Pegasus-sportschool-scaled.jpg-1536x2048.webp 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\n\n\n\n<p class=\"gb-text gb-text-f554273a\"><em>Ensure proper market research before entering the German market<\/em><\/p>\n<\/div>\n\n\n\n<div>\n<div>\n<h2 class=\"gb-text H4\">What can you <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">export to Germany<\/mark>?<\/h2>\n\n\n\n<p class=\"gb-text\">As a Dutch company, there are several products and services that you can export well to Germany. We give some examples, but almost anything is of course possible: <\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Webshops with B2C products:<\/strong> precisely because Germany is such a large market, it is a good idea to launch your webshop in Germany as well.<\/li>\n\n\n\n<li><strong>Technical &amp; sustainable knowledge:<\/strong> The Netherlands is the country of water and construction and therefore the technical knowledge of engineering firms here is high. Also in terms of sustainability products, such as solar panels and wind turbines, the Netherlands leads the way and they would like to learn from that in Germany. <\/li>\n\n\n\n<li><strong>ICT services:<\/strong> The Netherlands has a strong ICT sector and can therefore compete well in the German market. We have already helped several companies with great IT solutions make an introduction to the German market <\/li>\n<\/ol>\n<\/div>\n\n\n\n<div>\n<p class=\"gb-text gb-text-dfc90042\"><strong>What goods and services are widely exported to Germany?<\/strong><\/p>\n\n\n\n<p class=\"gb-text\">A variety of goods and services are exported to Germany. Here are some examples that are in the top 10: <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Cars and auto parts<\/li>\n\n\n\n<li>Machinery and machine parts<\/li>\n\n\n\n<li>Business services, such as consulting, engineering and IT services<\/li>\n\n\n\n<li>Pharmaceutical products<\/li>\n\n\n\n<li>Electronics and electrical equipment<\/li>\n\n\n\n<li>Logistical services, such as transportation and warehousing<\/li>\n\n\n\n<li>Plastics and plastic products<\/li>\n\n\n\n<li>Textiles and clothing<\/li>\n\n\n\n<li>Metals and metal products<\/li>\n\n\n\n<li>Financial services, such as insurance and banking services<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-ac6dfb90\">\n<div class=\"gb-element-0dfcd262\">\n<div class=\"gb-element-c23e3947\">\n<div>\n<h2 class=\"gb-text H4\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">4 helpful tips<\/mark> if you want to do business in Germany<\/h2>\n\n\n\n<p class=\"gb-text\">Are you thinking about doing business in Germany to market your product or service there as well? Then it is good to know that there are some differences, especially in the area of communication. <\/p>\n<\/div>\n\n\n\n<div>\n<ol class=\"wp-block-list\">\n<li>Did you know that Germans are generally <strong>more indirect and diplomatic<\/strong> in their communication? So just saying what you think is not something you can do. <\/li>\n\n\n\n<li>Germans also tend to be <strong>much more formal and attach importance and titles and ranks<\/strong>. This is partly because in Germany hierarchy in companies is often important. <\/li>\n\n\n\n<li>In Germany, <strong>punctuality and efficiency<\/strong> are also <strong>highly<\/strong> valued. On business, it is therefore important to arrive on time and keep appointments. <\/li>\n\n\n\n<li>And, although most Germans speak English well, they often value it <strong>when you speak German<\/strong> and try to communicate in their own language.<\/li>\n<\/ol>\n\n\n\n<a class=\"gb-text primary-btn gb-text-361f61f2 smooth-scroll\" href=\"#gratis-adviesgesprek\">Free consultation<\/a>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-130b9929\">\n<img decoding=\"async\" width=\"2048\" height=\"1536\" class=\"gb-media-399570b4\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/simen-case-study-bomenbieb-2048x1536.jpg.webp\" alt=\"\" srcset=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/simen-case-study-bomenbieb-2048x1536.jpg.webp 2048w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/simen-case-study-bomenbieb-2048x1536.jpg-300x225.webp 300w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/simen-case-study-bomenbieb-2048x1536.jpg-1024x768.webp 1024w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/simen-case-study-bomenbieb-2048x1536.jpg-768x576.webp 768w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/simen-case-study-bomenbieb-2048x1536.jpg-1536x1152.webp 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/>\n\n\n\n<p class=\"gb-text gb-text-16a4e459\"><em>&#8220;Coaching has helped me tremendously me,&#8221; says Simen Brunia<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"gb-element-ff5067b3\">\n<div class=\"gb-element-e5aab307\">\n<h2 class=\"gb-text H4 gb-text-ae0a0716\">Why a business coach from <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">Brilliant Work<\/mark>?<\/h2>\n\n\n\n<div class=\"gb-element-fdff533e\">\n<div>\n<img decoding=\"async\" width=\"80\" height=\"80\" class=\"gb-media-dbe45e51\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/04\/icon-10.svg\">\n\n\n\n<p class=\"gb-text H8 gb-text-9eb5f766\"><strong>Rated best<\/strong><\/p>\n\n\n\n<p class=\"gb-text P1\">Our clients rate us with 5 stars. In addition, we have been named the best consultancy for 2 years in a row and were chosen as the best business coaching consultancy in the Netherlands 2022 by AI. <\/p>\n<\/div>\n\n\n\n<div>\n<img decoding=\"async\" width=\"62\" height=\"80\" class=\"gb-media-39cdf1e3\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/04\/icon-9.svg\">\n\n\n\n<p class=\"gb-text H8 gb-text-336a079f\"><strong>Experienced coaches<\/strong><\/p>\n\n\n\n<p class=\"gb-text P1\">Our team consists of experienced coaches who use their expertise and experience to support your business.<\/p>\n<\/div>\n\n\n\n<div>\n<img decoding=\"async\" width=\"104\" height=\"80\" class=\"gb-media-f9059f7f\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/04\/icon-8.svg\">\n\n\n\n<p class=\"gb-text H8 gb-text-5e036f43\"><strong>Flexible &amp; bespoke<\/strong><\/p>\n\n\n\n<p class=\"gb-text P1\">Your journey with us is completely bespoke! You can choose how often and with which coach(es) you meet. <\/p>\n<\/div>\n\n\n\n<div>\n<img decoding=\"async\" width=\"95\" height=\"80\" class=\"gb-media-81a1fb09\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/04\/icon-7.svg\">\n\n\n\n<p class=\"gb-text H8 gb-text-f1b2605b\"><strong>Subsidies<\/strong><\/p>\n\n\n\n<p class=\"gb-text P1\">Many entrepreneurs are entitled to subsidies. We are familiar with numerous possibilities and know immediately what you can take advantage of. <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"gb-element-f093e61f\">\n<div class=\"gb-element-4215b9ac\">\n<div class=\"gb-element-aecb22c0\">\n<div>\n<img decoding=\"async\" width=\"1920\" height=\"2560\" class=\"gb-media-25bc56d7\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Saul-en-Menno-Kortbeek-2-interim-brilliant-work-scaled.jpg.webp\" alt=\"\" srcset=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Saul-en-Menno-Kortbeek-2-interim-brilliant-work-scaled.jpg.webp 1920w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Saul-en-Menno-Kortbeek-2-interim-brilliant-work-scaled.jpg-225x300.webp 225w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Saul-en-Menno-Kortbeek-2-interim-brilliant-work-scaled.jpg-768x1024.webp 768w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Saul-en-Menno-Kortbeek-2-interim-brilliant-work-scaled.jpg-1152x1536.webp 1152w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Saul-en-Menno-Kortbeek-2-interim-brilliant-work-scaled.jpg-1536x2048.webp 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\n\n\n\n<p class=\"gb-text gb-text-19dc5456\"><em>Sales coach Saul Janssen with client Menno Kortbeek<\/em><\/p>\n<\/div>\n\n\n\n<div>\n<div>\n<h2 class=\"gb-text H4\"><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">What should you really pay attention to<\/mark> if you want to export to Germany?<\/h2>\n\n\n\n<p class=\"gb-text\"><strong>Don&#8217;t rely solely on online communication<\/strong><\/p>\n\n\n\n<p class=\"gb-text\">While e-mail and videoconferencing are useful, it is important to also build personal relationships with your German business partners. Attending trade shows and conferences, and organizing face-to-face meetings are important for building trust and relationships in the German business world. <\/p>\n<\/div>\n\n\n\n<div>\n<p class=\"gb-text\"><strong>Don&#8217;t neglect the importance of quality<\/strong><\/p>\n\n\n\n<p class=\"gb-text\">Germans are known for their attention to quality and accuracy. Make sure your products or services are of high quality and that you provide strong customer service. Failure to meet these standards, can lead to a negative reputation in the German market and reduce sales.  <\/p>\n\n\n\n<p class=\"gb-text\"><strong>Don&#8217;t underestimate the value of references and testimonials<\/strong><\/p>\n\n\n\n<p class=\"gb-text\">Germans value references from other companies. It is important to work on positive relationships with existing customers and partners and use their experiences to attract new customers. <\/p>\n\n\n\n<p class=\"gb-text\"><strong>Work with local partners<\/strong><\/p>\n\n\n\n<p class=\"gb-text\">It can be advantageous to work with local partners, such as distributors or agents, to help you enter the German market. Local partners can help you navigate the local market and build relationships with German customers and partners. It is important to choose the right partner and make clear agreements to protect your business interests.  <\/p>\n\n\n\n<p class=\"gb-text\"><strong>Brilliant Work can help you with this<\/strong>. We have a large network of distributors and agents in Germany. Ask about them when you request a no-obligation consultation!  <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"gb-element-c90be4f0\">\n<div class=\"gb-element-58bb9781\">\n<h2 class=\"gb-text H4 gb-text-ccb446a7\">Please feel free to contact us<\/h2>\n\n\n\n<p class=\"gb-text P1 gb-text-63f67432\">Curious about the possibilities around business coaching for your company? You&#8217;re always welcome for a free consultation. <\/p>\n\n\n\n<a class=\"gb-text primary-btn gb-text-757dacbc smooth-scroll\" href=\"#gratis-adviesgesprek\">Free consultation<\/a>\n<\/div>\n<\/div>\n\n<div class=\"gb-element-aba42c57\">\n<div class=\"gb-element-448b0b0a\">\n<div class=\"gb-element-4adb3095\">\n<div class=\"gb-element-460490b3\">\n<div>\n<h2 class=\"gb-text H4\">Do you need to <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">establish<\/mark> a <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">GmbH<\/mark> if you want to export to Germany?<\/h2>\n\n\n\n<p class=\"gb-text\">If you want to export to Germany from the Netherlands, setting up a GmbH can be useful. <strong>This is the most common business form or legal form in Germany<\/strong>. In full this abbreviation means &#8220;Gesellschaft mit beschr\u00e4nkter Haftung&#8221; and it can be compared to the Dutch B.V. Because different rules and procedures apply to entrepreneurs in Germany, starting a GmbH works differently than a Dutch B.V. We have listed the pros and cons of setting up a GmbH for you here. <\/p>\n<\/div>\n\n\n\n<div>\n<p class=\"gb-text\"><strong>Advantages:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>By establishing a GmbH, you have a<strong>local presence<\/strong> that can build trust with potential customers, suppliers and partners in Germany. This allows you to be more responsive to local needs and expectations. <\/li>\n\n\n\n<li>A GmbH is entitled <strong>to various tax benefits<\/strong> in Germany, such as deductions for operating expenses and investments. Setting it up can also result in lower taxes for you as the owner, because the GmbH&#8217;s profits are taxed according to German corporate income tax instead of Dutch income tax. <\/li>\n\n\n\n<li>A GmbH is a <strong>separate legal entity<\/strong> that protects the owners from personal liability. This means that the owners of the GmbH are only liable for the amount of their investment in the company. <\/li>\n\n\n\n<li>Establishing a GmbH in Germany may <strong>provide easier access to financing<\/strong> from German financial institutions because, as a German company, the GmbH fits German lending criteria better.<\/li>\n<\/ol>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-86ef7a41\">\n<img decoding=\"async\" width=\"1080\" height=\"1080\" class=\"gb-media-7ab11eac\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Thumbnail-46.png.webp\" alt=\"\" srcset=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Thumbnail-46.png.webp 1080w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Thumbnail-46.png-300x300.webp 300w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Thumbnail-46.png-1024x1024.webp 1024w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Thumbnail-46.png-150x150.webp 150w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/Thumbnail-46.png-768x768.webp 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/>\n\n\n\n<p class=\"gb-text gb-text-6e7c3119\"><em>Brilliant Work also advises you on setting up a GmbH in Germany<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-fa93b29b\">\n<div class=\"gb-element-737f02fd\">\n<div>\n<img decoding=\"async\" width=\"2048\" height=\"1365\" class=\"gb-media-911005ec\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/iStock-1395769878-2048x1365.jpg.webp\" alt=\"\" srcset=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/iStock-1395769878-2048x1365.jpg.webp 2048w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/iStock-1395769878-2048x1365.jpg-300x200.webp 300w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/iStock-1395769878-2048x1365.jpg-1024x683.webp 1024w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/iStock-1395769878-2048x1365.jpg-768x512.webp 768w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/iStock-1395769878-2048x1365.jpg-1536x1024.webp 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/>\n\n\n\n<p class=\"gb-text gb-text-c84e44a3\"><em>Whatever your plan for Germany, Brilliant Work will help you with it!<\/em><\/p>\n<\/div>\n\n\n\n<div>\n<div>\n<p class=\"gb-text\"><strong>Disadvantages:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Establishing a GmbH in Germany can involve <strong>high start-up costs<\/strong> and administrative burdens, such as notary fees, registration fees and annual taxes.<\/li>\n\n\n\n<li>It can also take <strong>a lot of time and effort<\/strong>: articles of incorporation must be drafted, a notarized deed drawn up and a bank account opened.<\/li>\n\n\n\n<li>Establishing a GmbH in Germany means that you have to deal with <strong>double administration<\/strong> and taxes, as you have to comply with administrative obligations and tax regulations in both the Netherlands and Germany.<\/li>\n<\/ol>\n\n\n\n<p class=\"gb-text gb-text-5e61ed6a\"><strong>Want to know what is the best thing to do for your business?<\/strong>  Then talk to us and get advice:<\/p>\n\n\n\n<a class=\"gb-text primary-btn smooth-scroll\" href=\"#gratis-adviesgesprek\">Free consultation<\/a>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-42b4adff\">\n<div class=\"gb-element-4a93f15e\">\n<div class=\"gb-element-b75bd63b\">\n<div>\n<h2 class=\"gb-text H4\">How do <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">Germans use social media<\/mark> and do they use it for business?<\/h2>\n\n\n\n<p class=\"gb-text\">However, the use of social media in Germany is relatively low compared to other European countries. <strong>Facebook is (still) the most popular social network, though:<\/strong> some 65% of Germans have a Facebook account. It is an important channel for companies to connect with customers and promote their brand. However, German companies are more reluctant to use Facebook as a marketing channel than companies in the Netherlands and other countries. They often see Facebook as a platform for consumer brands and prefer to focus on B2B networks such as LinkedIn.   <\/p>\n\n\n\n<p class=\"gb-text\"><strong>Using LinkedIn in Germany<\/strong><\/p>\n\n\n\n<p class=\"gb-text\">LinkedIn is primarily used in Germany for <strong>business purposes<\/strong>. Germans use LinkedIn primarily to establish professional contacts and to keep abreast of developments in their field. Compared to the Netherlands, however, Germans are less active on this platform and use it mainly as an online resume and to search for job openings. For companies, LinkedIn is an important channel for making business contacts and networking. German companies often use it as part of their B2B marketing strategy and focus on building relationships with potential customers and partners.    <\/p>\n\n\n\n<p class=\"gb-text\"><strong>Instagram is also popular in Germany<\/strong><\/p>\n\n\n\n<p class=\"gb-text\">Meanwhile, <strong>nearly half of Germans<\/strong> are <strong>on Instagram<\/strong>, but even here people are more cautious about sharing personal information. It does become an increasing source for brands to share product information, fashion and lifestyle inspiration. Pinterest is also widely used, with some 30% of the German population having an account here. The same goes for TikTok, which is also gaining popularity in Germany.   <\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-07a1e96d\">\n<img decoding=\"async\" width=\"2048\" height=\"1536\" class=\"gb-media-37b8d23a\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/V9E-B8m0-2048x1536.jpeg.webp\" alt=\"\" srcset=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/V9E-B8m0-2048x1536.jpeg.webp 2048w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/V9E-B8m0-2048x1536.jpeg-300x225.webp 300w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/V9E-B8m0-2048x1536.jpeg-1024x768.webp 1024w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/V9E-B8m0-2048x1536.jpeg-768x576.webp 768w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/06\/V9E-B8m0-2048x1536.jpeg-1536x1152.webp 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/>\n\n\n\n<p class=\"gb-text gb-text-56e441a3\"><em>Business coach Lizanne Jakobs gives workshop<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"gb-element-52facb6d\">\n<div class=\"gb-element-c5b4581d\">\n<h2 class=\"gb-text H4 gb-text-48deec2f\">Experiences of <mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-primary-color\">our customers<\/mark><\/h2>\n\n\n\n<p class=\"gb-text gb-text-49abfe81\">In the past, we have had the pleasure of guiding many entrepreneurs toward their successful businesses. Read more about the experiences of our satisfied clients. <\/p>\n\n\n\n<div>\n<div class=\"gb-query-8e182562\"><div class=\"gb-looper-b289457c\">\n<div class=\"gb-loop-item has-container-link gb-loop-item-77ace5bb cases-listing post-6644 case type-case status-publish has-post-thumbnail hentry\">\n<div>\n<img decoding=\"async\" width=\"2048\" height=\"1536\" alt=\"Working with Brilliant Work\" data-media-id=\"6643\" class=\"gb-media-41ac86a1 cases-img\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2026\/02\/CaseStudy-KRAFT-ARCHITECTEN.jpg\" srcset=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2026\/02\/CaseStudy-KRAFT-ARCHITECTEN.jpg 2048w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2026\/02\/CaseStudy-KRAFT-ARCHITECTEN-300x225.jpg 300w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2026\/02\/CaseStudy-KRAFT-ARCHITECTEN-1024x768.jpg 1024w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2026\/02\/CaseStudy-KRAFT-ARCHITECTEN-768x576.jpg 768w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2026\/02\/CaseStudy-KRAFT-ARCHITECTEN-1536x1152.jpg 1536w\" sizes=\"(max-width: 2048px) 100vw, 2048px\" \/>\n\n\n\n<p class=\"gb-text H7 gb-text-fd4c830c\">KRAFT Architects Know What They Stand For<\/p>\n\n\n<div class=\"has-text-align-left wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">The architects at KRAFT, partly thanks to Brilliant Work, have consciously chosen to operate as a true design studio. Through&hellip; <\/p><\/div><\/div>\n\n\n\n<div class=\"gb-element-0bafcd03\">\n<a class=\"underlined-btn gb-text-62197aa5\" href=\"https:\/\/brilliantwork.nl\/en\/ervaringen-van-onze-klanten\/kraft-architects-know-what-they-stand-for\/\"><span class=\"gb-text\">Read more  <\/span><span class=\"gb-shape\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><!--!Font Awesome Free 6.7.2 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license\/free Copyright 2025 Fonticons, Inc.--><path d=\"M438.6 278.6c12.5-12.5 12.5-32.8 0-45.3l-160-160c-12.5-12.5-32.8-12.5-45.3 0s-12.5 32.8 0 45.3L338.8 224 32 224c-17.7 0-32 14.3-32 32s14.3 32 32 32l306.7 0L233.4 393.4c-12.5 12.5-12.5 32.8 0 45.3s32.8 12.5 45.3 0l160-160z\"><\/path><\/svg><\/span><\/a>\n<\/div>\n<\/div>\n\n<div class=\"gb-loop-item has-container-link gb-loop-item-77ace5bb cases-listing post-4384 case type-case status-publish has-post-thumbnail hentry\">\n<div>\n<img decoding=\"async\" width=\"520\" height=\"290\" alt=\"\" data-media-id=\"3430\" class=\"gb-media-41ac86a1 cases-img\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/04\/Marielles-meubelmakerij.png\" srcset=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/04\/Marielles-meubelmakerij.png 520w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/04\/Marielles-meubelmakerij-300x167.png 300w\" sizes=\"(max-width: 520px) 100vw, 520px\" \/>\n\n\n\n<p class=\"gb-text H7 gb-text-fd4c830c\">Mari\u00eblle&#8217;s Furniture Factory: even a creative entrepreneur cannot do without a clear marketing and sales plan<\/p>\n\n\n<div class=\"has-text-align-left wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">After a career as an innovation consultant at a multinational company, Mari\u00eblle decided to follow her passion and become a&hellip; <\/p><\/div><\/div>\n\n\n\n<div class=\"gb-element-0bafcd03\">\n<a class=\"underlined-btn gb-text-62197aa5\" href=\"https:\/\/brilliantwork.nl\/en\/ervaringen-van-onze-klanten\/marielles-furniture-factory-even-a-creative-entrepreneur-cannot-do-without-a-clear-marketing-and-sales-plan\/\"><span class=\"gb-text\">Read more  <\/span><span class=\"gb-shape\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><!--!Font Awesome Free 6.7.2 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license\/free Copyright 2025 Fonticons, Inc.--><path d=\"M438.6 278.6c12.5-12.5 12.5-32.8 0-45.3l-160-160c-12.5-12.5-32.8-12.5-45.3 0s-12.5 32.8 0 45.3L338.8 224 32 224c-17.7 0-32 14.3-32 32s14.3 32 32 32l306.7 0L233.4 393.4c-12.5 12.5-12.5 32.8 0 45.3s32.8 12.5 45.3 0l160-160z\"><\/path><\/svg><\/span><\/a>\n<\/div>\n<\/div>\n\n<div class=\"gb-loop-item has-container-link gb-loop-item-77ace5bb cases-listing post-4867 case type-case status-publish has-post-thumbnail hentry\">\n<div>\n<img decoding=\"async\" width=\"2560\" height=\"1709\" alt=\"\" data-media-id=\"3431\" class=\"gb-media-41ac86a1 cases-img\" src=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/04\/DSC_4365-1-scaled-1.jpg\" srcset=\"https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/04\/DSC_4365-1-scaled-1.jpg 2560w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/04\/DSC_4365-1-scaled-1-300x200.jpg 300w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/04\/DSC_4365-1-scaled-1-1024x684.jpg 1024w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/04\/DSC_4365-1-scaled-1-768x513.jpg 768w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/04\/DSC_4365-1-scaled-1-1536x1025.jpg 1536w, https:\/\/brilliantwork.nl\/wp-content\/uploads\/2025\/04\/DSC_4365-1-scaled-1-2048x1367.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/>\n\n\n\n<p class=\"gb-text H7 gb-text-fd4c830c\">Femke Lucassen on growth, self-confidence and success thanks to Brilliant Work coaching<\/p>\n\n\n<div class=\"has-text-align-left wp-block-post-excerpt\"><p class=\"wp-block-post-excerpt__excerpt\">After a career in logistics, Femke Lucassen launched her own company, Focus Support, at the end of 2021. Her aim&hellip; <\/p><\/div><\/div>\n\n\n\n<div class=\"gb-element-0bafcd03\">\n<a class=\"underlined-btn gb-text-62197aa5\" href=\"https:\/\/brilliantwork.nl\/en\/ervaringen-van-onze-klanten\/femke-lucassen-on-growth-self-confidence-and-success-thanks-to-brilliant-work-coaching\/\"><span class=\"gb-text\">Read more  <\/span><span class=\"gb-shape\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 448 512\"><!--!Font Awesome Free 6.7.2 by @fontawesome - https:\/\/fontawesome.com License - https:\/\/fontawesome.com\/license\/free Copyright 2025 Fonticons, Inc.--><path d=\"M438.6 278.6c12.5-12.5 12.5-32.8 0-45.3l-160-160c-12.5-12.5-32.8-12.5-45.3 0s-12.5 32.8 0 45.3L338.8 224 32 224c-17.7 0-32 14.3-32 32s14.3 32 32 32l306.7 0L233.4 393.4c-12.5 12.5-12.5 32.8 0 45.3s32.8 12.5 45.3 0l160-160z\"><\/path><\/svg><\/span><\/a>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-3f68eb18\">\n<a class=\"gb-text primary-btn gb-text-9e1a5c39\" href=\"https:\/\/brilliantwork.nl\/en\/cases\/\">More cases<\/a>\n<\/div>\n<\/div>\n<\/div>\n\n<div class=\"gb-element-1e01f1ca\" id=\"gratis-adviesgesprek\">\n<div class=\"gb-element-5b5db239\">\n<h2 class=\"gb-text H4 gb-text-2e8c0246\">Request a free consultation<\/h2>\n\n\n\n<div class=\"gb-element-aef5d418\">\n<div>\n<p class=\"gb-text P1\">Fill in your details on the right. 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