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DTSTART;TZID=Europe/Amsterdam:20260915T150000
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DTSTAMP:20260811T110402Z
CREATED:20260811T110402Z
LAST-MODIFIED:20260811T110402Z
UID:6995-1789484400-1789488000@brilliantwork.nl
SUMMARY:How to Earn the First Sales Conversation and Make It Count
DESCRIPTION:On Tuesday 15 September\, Brilliant Work organizes a free webinar together with High Tech NL. How do you get a seat at the table with new potential customers when relevant prospects are limited and buying decisions are complex and take time\, especially in high tech and medtech? And once you’ve earned that conversation\, what do you talk about? In this webinar you’ll discover how to earn the first sales conversation and make it count.    \nAbout the webinar\nA first meeting is rarely earned by simply pitching harder. You need to give a potential customer a good reason to spend their time with you. That starts with understanding what may be relevant to them and approaching them in a way that creates curiosity and trust.   \nA good first sales conversation is not about presenting everything your company or technology can do. It is about asking the right questions\, understanding the customer’s priorities and challenges\, and discovering whether there is a meaningful reason to continue the conversation.  \nDuring this practical webinar you’ll learn how to ask potential clients for a meeting and get them to agree to one\, how to find out what their priorities and challenges are\, what information you need to scope out the length and complexity of the sales cycle\, how to switch between product sales and consultative sales\, and how to determine a relevant and natural next step. \nWhether sales is a regular part of your role or something you only do occasionally\, during this webinar you receive practical tips on how to approach future customers with more confidence. There is also plenty of time to ask questions and discuss situations you encounter in your own work.  \nPlease note: the webinar is held in English. Questions in Dutch are welcome too.  \nAbout the speaker\nLizanne Jakobs is the founder of Brilliant Work and works as a business coach\, adviser and speaker. She has extensive practical experience in sales\, marketing and customer-facing roles in both technical and international business environments. During this webinar\, she translates that experience into concrete approaches and questions you can apply directly in your own conversations with potential customers.   \nYou can join this webinar for free\, registration is required.
URL:https://brilliantwork.nl/en/evenement/how-to-earn-the-first-sales-conversation-and-make-it-count/
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DTSTART;TZID=Europe/Amsterdam:20261123T150000
DTEND;TZID=Europe/Amsterdam:20261123T170000
DTSTAMP:20260511T132522Z
CREATED:20260415T140348Z
LAST-MODIFIED:20260511T132522Z
UID:6761-1795446000-1795453200@brilliantwork.nl
SUMMARY:Save the date: Selling without being pushy
DESCRIPTION:Together with Startclub Arnhem\, Lizanne Jakobs gives this free workshop. \nWhether you have a lot of experience with sales calls or none at all\, this workshop is very useful for anyone who has to try to bring in a client at some point. \nIn it\, we discuss how:\n– you ask potential clients for an interview\n– you can surface the information you need to close the deal\n– you can tell the best about you and your company\n– and then how to bring in the client \nDuring the workshop\, you’ll learn how to make selling feel easier without coming across as pushy. You’ll learn which questions to ask\, and how to persuade in a way that doesn’t sound like a hollow call-centre script. After this workshop\, you’ll know how to achieve far better results with less effort and less stress. \nParticipation is free. Registration for this workshop is possible by clicking on this link. \nThis workshop will be facilitated in Dutch.
URL:https://brilliantwork.nl/en/evenement/save-the-date-selling-without-being-pushy-3/
LOCATION:Ondernemerslab Arnhem\, Bovenbeekstraat 10\, Arnhem
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